Founded in 2010 in a small city amidst the deserts, (Jaipur) by siblings Rohan and Vijayeeta with just love for fashion and for the prettier things in life! Together, trying to cultivate fashion in the hearts of everybody. To be that quirky, crazy and fun bordering chic and elegance is all that Alter Ego is!

As of now, Alter Ego is present in two cities; Jaipur and Indore!